Space Dinosaurs Successfully Migrates Custom Service Hardware From BigCommerce To Shopify
News > Business News
Audio By Carbonatix
8:44 PM on Tuesday, July 21
The Associated Press
“Our goal was to deliver more than a platform migration,” said Boris Wexler, CEO of Space Dinosaurs. “Custom Service Hardware operates a highly sophisticated ecommerce business with tens of thousands of products, complex fulfillment requirements, configurable cabinet lines, and unique B2B customer needs. We leveraged Shopify to create a more scalable commerce ecosystem while also redesigning key customer experiences to improve navigation, product discovery, configuration, and purchasing workflows.”A major component of the project included a comprehensive Experience Design initiative. Space Dinosaurs developed updated information architecture, user experience strategy, customer journeys, wireframes, and interface designs to simplify navigation across one of the industry’s largest specialty hardware catalogs. The resulting storefront provides customers with a more intuitive shopping experience while making it easier to discover products, compare options, and complete purchases. Key components of the migration included: • Migration from BigCommerce to Shopify• Experience Design program including information architecture, UX, and UI design • Product catalog restructuring supporting more than 67,000 products / 70,000+ SKUs• Advanced collection architecture and product taxonomy development• B2B commerce implementation including customer segmentation, company accounts, custom pricing, payment terms, and quote workflows• Cabinet Configurator implementation for configurable cabinet lines• Search and discovery optimization with advanced attribute-based filtering• Customer, product, and content migration• HubSpot integration and customer data synchronization• Yotpo reviews implementation and schema enhancements• ERP integration via Certipro for Sage ERP• Complex shipping configuration supporting freight, oversized products, and custom shipping rules• Avalara tax integration and tax-exempt customer workflows• Comprehensive SEO audit, redirect strategy, and technical SEO implementation• Quality assurance, launch support, and post-launch hypercare The migration also established a structured data foundation to support ongoing ERP connectivity, advanced merchandising initiatives, expanded B2B functionality, and continued ecommerce optimization efforts. Space Dinosaurs is also continuing work with CSH on future digital commerce experiences, including a 3D configurator for Invisidoor products. By transitioning to Shopify, Custom Service Hardware gained access to a more agile commerce platform capable of supporting faster updates, simplified operations, and greater scalability across its growing product catalog and customer base.
“This project represents the type of enterprise-scale migration that many specialty retailers and distributors are facing today,” said Wexler. “Success requires much more than moving data between platforms. It requires rethinking product architecture, customer workflows, search experiences, operational processes, and future system integrations. Shopify gives Custom Service Hardware the flexibility to continue evolving all of those areas as the business grows.”As ecommerce organizations continue to prioritize operational efficiency, customer experience, and platform flexibility, large-scale commerce modernization initiatives have become increasingly important for long-term digital growth strategies. The successful launch of the new Shopify platform reflects a broader trend among manufacturers, distributors, and specialty retailers investing in modern commerce infrastructure to improve both customer experiences and internal operational capabilities. For more information, visit: Custom Service Hardware Space Dinosaurs About Space DinosaursSpace Dinosaurs helps brands unlock more revenue from their digital properties. We modernize ecommerce experiences through platform migration, frontend architecture, performance optimization, agentic AI, and scalable commerce solutions, always with a focus on improving site performance, conversion, and revenue. Our work turns digital experiences into high-performing growth engines that convert, rank, and scale. Media Contact: Joe KraskoCo-Founder and Head of SalesSpace [email protected]https://www.spacedinosaurs.com/