SBLI’s EasyTrak Term Now with Chronic Illness Rider at No Additional Premium Cost

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WOBURN, Mass.--(BUSINESS WIRE)--Mar 17, 2026--

SBLI today announced that its popular EasyTrak Digital Term product just got even better. In addition to the product’s existing built-in benefits, EasyTrak now automatically includes a Chronic Illness Rider, at no extra premium cost.

Designed with both affordability and convenience in mind, EasyTrak continues to deliver simple, streamlined protection. The Chronic Illness Rider allows eligible policyholders who meet rider criteria as certified by a physician to accelerate up to 50% of their death benefit, to a maximum of $250,000. The benefit is automatically included in the policy, making it easier than ever for clients to be financially empowered when they need it most.

“EasyTrak has always been about removing barriers and making life insurance simple,” said Wade Seward, SBLI Chief Distribution Officer. “With the addition of the Chronic Illness Rider at no additional premium cost, we’ve enhanced the product’s value while maintaining the speed and ease that agents and clients require.”

Affordable Protection — Built for Today’s Needs

EasyTrak is designed to help agents get coverage in place quickly and efficiently, offering:

• Instant decisions on all applications;
• Ability to instantly edit coverage; and
• Quote-to-issue in just nine minutes.

Terminal illness benefits were already included, and with the addition of the Chronic Illness Rider, EasyTrak delivers expanded living benefits – without added premium or time to issue.

“With its fully digital experience, EasyTrak empowers agents to move at the speed of their clients’ lives,” Seward added. “By combining affordability, speed, and built-in living benefits, EasyTrak continues to raise the bar for modern term life insurance.” To learn more about EasyTrak, please visit SBLI Easytrak Digital Term – SBLI Partners.

About SBLI

For more than 115 years, SBLI (The Savings Bank Mutual Life Insurance Company of Massachusetts) has offered simple, dependable life insurance solutions to families across the United States. With a focus on clarity, personal support and long-term trust, SBLI provides term and whole life products that help people protect what matters most. For more information, visit www.sbli.com.

View source version on businesswire.com:https://www.businesswire.com/news/home/20260317579902/en/

CONTACT: Alexander Caswell

Regan Communications Group

617-488-2885

[email protected]

KEYWORD: UNITED STATES NORTH AMERICA MASSACHUSETTS

INDUSTRY KEYWORD: SOFTWARE TECHNOLOGY PROFESSIONAL SERVICES INSURANCE

SOURCE: SBLI

Copyright Business Wire 2026.

PUB: 03/17/2026 10:00 AM/DISC: 03/17/2026 10:00 AM

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